Online 🌎 With Amr The Internet Guy!
Episode 9, Make your website content “KING” & Improve your SEO With Michelle Bourbonnière

Online! Episode 9:
Make your website content “KING” & Improve your SEO With Michelle Bourbonnière
My guest is the experienced editor, SEO Expert, Google whisperer & Ph.D. holder: Michelle Bourbonnière.
This is seriously a “must-see/ must listen to” episode for everyone who has a website or a business!
We share a lot of useful stuff and many ideas that you can implement right away to improve your site’s content and SEO ranking.
Enjoy!
▬ Contents ▬▬▬▬▬▬▬▬▬▬
00:17 Start: Make your content KING
04:30 What is Editing?
06:55 The difference between an editor and a copywriter.
09:50 The content creation process and should you write a different copy for mobile and desktop?
15:05 SEO misconceptions: on-page vs off-page SEO
19:30 What does Google look for?
21:40 The importance of Keyword Research.
25:00 Ranking for unrelated keywords?
34:00 How to differentiate your page – outside the box ideas.
37:00 Off-Page SEO guide (ads, reviews, customer service, and Social media)
44:00 How has selling changed: The importance of Transparency 1:03:00 Refreshing your old content.
1:07:20 Off-page advice: questions and answers are a great resource to use.
1:10:30 Segmenting and writing for different audiences.
1:13:30 Showing – and benefitting from – your expertise
▬ End of Contents ▬▬▬▬▬▬▬▬▬▬
– Need help with your website? Book a free consultation here: https://meetings.hubspot.com/amr6
– Here’s a link to The book Michelle mentioned (They Ask You Answer) https://marcussheridan.com/they-ask-you-Answer
How to get in touch with Michelle:
This Podcast is available at your favorite Podcast/Streaming network including Spotify, Google Podcasts and iTunes.
Online! Episode 9 Video:
Episode 9 Transcription:
but they don’t. Yeah, so keyword research, is this kind of like double check to be like, Oh, is this thing
More Business and Web Design Resources
Starting a Blog is Vital to your online Success: Here are 7 Tips
Did you know 91% of webpages are never seen by consumers on Google?
Online Business Success Needs Work:
A study of a billion websites by Ahrefs “the SEO company” showed that only 9.36% of sites rank on Google. Why?
They don’t understand SEO and the power of blogging for their business!
Why WordPress Maintenance Should be a Regular Activity
WordPress Constantly needs Updates This can seem annoying but ultimately it will help your site’s health, performance and prevent attacks like hacking attempts, Malware infection, DDoS or spam comments that can do a range of damage from an annoying time-waste to a real financial cost and a threat to your customer
EP12 – How to succeed in Digital Marketing – Featuring Arjan Mundy
In episode 12 we speak with Arjun about digital marketing and answer questions from a successful entrepreneur on SEO, website marketing, and the digital revolution of marketing.
Should I hire a website developer? Yes. Here’s why
380 new websites are created every minute. 380 new competitors for your audience’s attention, time, and money. You can’t afford to have an ugly or badly functioning website.
Online! EP11 How to Make your WordPress Website Faster and more Secure
🎧 This is Online With Amr The Internet Guy!
In episode 11, we focus on doing a full tune-up for your WordPress website including access to a free download of a comprehensive tune-up guide so your website remains responsive and secure.
Online! The Podcast EP10: Self-care, Co-working & Keeping your Sanity
🎧 This is Online With Amr The Internet Guy! Podcast Episode 10, is dedicated to Helping Solo Entrepreneurs! We discuss Co-working, and how to create healthy work habits, apply self-care to keep your Sanity during these tough COVID-19 Times, and of course, we also discuss Technology, Websites plus Wix, and WordPress too.
Comprehensive Guide for Any Small Business to Launch a Website
8 easy to follow steps in order to take your idea and make it into a website that anyone would be happy to visit.
SkyScraper SEO, The Flaws and The better solution to Boost Traffic
Many use the premise of the SEO skyscraper technique to build backlinks and rank higher on Google, but does it work?
You might be asking what is the skyscraper technique and how it can help my business?
Why Employee Engagement matters more than ever before
What Factors Impact Employee Engagement?
The views and statistics would always prove the positive role that employee engagement plays in an organization, but what factors should organizations, who are seeking to boost employee engagement, look at?
EP8, Chris Badgett: e-learning Success, WordPress and Entrepreneurship
🎧 This is Online With Amr The Internet Guy!
EP 8, My guest is Chris Badgett, the founder and CEO of LifterLMS, the No.1 Freemium Learning Management System for WordPress! This episode is for all the educators and course creators who want to see their learners succeed. We discuss learning management, course creation, WordPress, e-commerce, membership sites and Entrepreneurship.